SEO

Do not know whether you agree with “SEO, from imitation!”? As rookie of SEO I was quite agree. Why? At the beginning of contact, access to knowledge is unheard of, only to bite the bullet on a day to find a different case, tutorial imitation. Took a long time to embark on road, in short, that time is grappling with. Rookie level is the same, but the rookie to the veterans of the transformation process each have their own different, it may mimic a low-level approach may well be a way to learn SEO.

Nofollow just started learning to knowledge, when in the first way of thinking: Using nofollow is an important means of weight-driven, mostly in the export of various message boards and links to put nofollow to control weight loss. Why would you use nofollow? How to use nofollow? Until the exchange of links, the other party that my site’s “Links” to add nofollow, was refused a direct exchange. Just come out from imitation, to find why add nofollow? Only understand the whole, nofollow links in addition to the various export control weight loss, but also on the website structure optimization has a significant role. For example, the impact of spiders crawling, reduce duplication of ZZ crawl over, crawl the same page; prevent ZZ crawling, crawling pages that are not necessary ……

SEO learning process, focusing on mastery of skills, thinking to upgrade, then how can it be able to make good use of nofollow, nofollow will be in the end?

First of all, master Nofollow page application in two ways: nofollow 2005 Google led the creation of a new label, with the engine in the world, all well-known application, Baidu is now able to support the pins.

1 will be “nofollow” to write meta tags on the page, the code in the form: <meta name=”robots” content=”nofollow” />

In this way to tell search engines not to crawl on the page, including all external and internal links, the links on this page to track prohibited. Here nofollow: do not tell the spiders follow links on this page. This page will be completely exposed the shortcomings of nofollow. Shield the spiders follow all the links on the page (the link does not consider the impact of export) can directly affect the spiders crawl deep within the site is not conducive to long-tail keywords website page ranking. However, the specific application based on the actual circumstances.

(2) the “nofollow” on hyperlinks, the code in the form: <a href=”URL” rel=”nofollow”> anchor text text </ a>

In this way to tell search engines not to crawl a specific link, and only for the link. Drawbacks compared to the first approach, this relatively strong against the way of specific links (internal links can also be linked to export) to deal with nofollow, more conducive to the optimization of site structure. In practice, the site need to do a comprehensive, detailed analysis, according to the website of the theory of the case, the actual situation, combined with data analysis to determine the final application.

Again, the master nofollow common purpose. The original purpose of nofollow links to spam the search engine rankings for the impact, the significance of the label to tell the search engine, add the nofollow link is not through the website owners to edit, can not be trusted; is no need to track crawling, do not pass weight and anchor text. nofollow tag is commonly used in the following areas:

1 text interactive website in order to increase the current degree of user, usually there will be blog comments, forum posts, personal signature, message boards and other modules for users to stay in these places free link. Owners are unable to find a link to the link for each site, a link can not be verified for each, so that these produce large amounts of spam links, is also produced with a large number of outgoing links, leading to a severe weight loss. Now the mainstream of blog and forums, comments are added nofollow. For example, Netease blog, the blog links to all non-NetEase add nofollow, attention was given to support this blog is also the webmaster of some great discussion.

Rookie SEO has its own personal blog, you can try in these areas set nofollow, oh will get unexpected results.

(2) If the rookie SEO advertising links personal website, not in the traffic reaches a certain volume, it is difficult to have advertisers willing to vote in advertising, nor likely to have advertising links appear. The original intention is to increase online advertising exposure and click traffic. Because advertising is a link, but also can affect the weight and position. Add advertising links nofollow, to tell the search engine which is a network of advertising, do not send spiders to crawl, and do not pass the weight.

3 Repeat this link to link the incidence is very high, almost across all sites. Now more and more towards website design template of the large sites, corporate stations, wordpress blog and other sites, the site leader of the navigation bar at the bottom of the footer part of the whole station is shared, is the whole point of the link. This situation will not only waste a lot of the weight of the website will generate a lot of repeat spider crawling, crawling. For example, the website footer at the bottom of some of the most common is to contact us, privacy policy and user terms, complaints and suggestions, recruitment and other links, and such pages are rarely concerned with the user, ranked by the search engines to bring traffic to get the possibility of very low. Therefore reasonable for these links to add nofollow, is conducive to weight together.

4 pages link to this case most of the generated link in the blog site, forum site, many sites 1,2,3,4,5 this page, although these pages are important, but compared to the contents page, importance becomes minimal. Whether a blog site, forum or are content to focus on how the weight of one of the few resources to give to the content. Adding to the paged nofollow, to maximize the highest weight given to the content. In short that flexible use of nofollow tag, do not let the weight of your stand wasted

More than four points, rookie SEO for large sites, whether operating, corporate website, or personal Web site, there is a great reference; help rookie to master nofollow SEO knowledge will help the nofollow in the end.

Core responsibility of search engines for keyword-based search to provide the most relevant search results, search engines are organized Internet content manager, responsible for the content to the user, as the user’s search request. Simply, search engines are commercial institutions in the free search results provided to users, they also provide relevant paid advertisements.

Search engines must ensure that they give the top ten search results are the most reliable access to information or the site, the information in the search request must be among the highest quality content. But, in the search engine algorithm is not perfect before, these results also still needs to be improved.

Aside those complex algorithms, in fact, search engines only care about one area in which a Web site, the site whether they have authority, whether it’s enough new content and practical value. In fact, this is a very simple rule. Just as the Web site administrator to have enough patience, careful management, website content, external links, the network’s reputation, etc., it is possible to get good search engine performance.

Search engines judge the quality of the site, there are many algorithms mechanism. But there is one important site ranking algorithm is based on trust and carried out, the website which in the long-term performance, as long as they continue to accumulate more and more trust in it, the more able to obtain search engine rankings recommended opportunities .

Search engine concerned about their reputation among users, but also as a way to measure the site’s reputation. A senior foreign research institutions believe that the SEO, the site’s reputation is the intangible factors that affect website ranking. Web site reputation, trust, search engines are most concerned about, in fact, the information the site meets the user’s search needs.

Therefore, a site need to implementSEOStrategies need to address the real problem of the value in all aspects of site, on this basis can the SEO space. But the real SEO strategies need to consider only what users care about how we can better meet the user.

Search engine Basics to learn how to sort the search engine. In 2011 an article in which, Google’s official article once said:

“To sort your search results is very difficult, than most people believe to be much more difficult, of which on the one hand because of the language itself has a fuzzy, ambiguous and, while the website’s own rules are not the same. Really how to express information There is no standard, so we need to understand all of the pages, regardless of who wrote, what is the purpose of creation of these files, while this was only part of the problem can be resolved and we need to understand how people are using the query keywords, usually less than words, and map to our understanding of all the files. Moreover, different people have different needs, not to mention that we need to do all within a few milliseconds to do is … … It is estimated that programmers / scientists have studied the search engines for a very long time. Nevertheless, the pace of innovation has not slowed down. ”

“Google search usually lasted less than half a second, but which has many different steps involved in these steps to get people in the search query information must be completed before the results.”

Search engine based on multiple factors to determine how to arrange site content. At a high level, the search engine and they think all kinds of content and content related to a series of key words linked.

Searcher during query, the search engine to collect and all the relevant pages, and in accordance with their relevance and usefulness to sort (based on the following factors: the point of these pages the number of external links, external links to text and intent to assess testing, etc. – for example, if you search for those intend to buy something, then search engines will try to provide more e-commerce site), then make sure to get the pages are more diverse (this does not include website copy, do not contain only a single type site).

For example, when users search for a cell phone when the search engine needs to know the user would like to know this information, or want to find websites selling this phone. As the search for those who want to guess the intent to return to the user the most relevant results. Therefore, the search engine technology which has the semantic analysis, search word, keep an index of websites.



Google Panda algorithm has been around for some time, on the specific context, we can see:Google decided to crack down on spam，Start focusing on some websites ranking algorithm to adjust，For the “contents of the farm” has been taken against the effectiveness of。

About Google Panda algorithm analysis, you can see:Google “giant panda” algorithm analysis of SEO。

At that time in combat within the scope of HubPages.com, troubledSEOThe Panda algorithms have now found a temporary expedient.

HubPages of Edmondson, in May, when engineers sent a letter to GOOGLE, asking whether the site’s author page and become independent channels or more than two domain names. Each point to a specific domain specific areas, so it becomes the equivalent of an independent website.

HubPages.com actually is a huge “Content Farm”Web site, the company hired hundreds of thousands of authors written content, original content to get through the Google traffic, then through advertising, the traffic into cash.

Therefore, it contains a large number of original articles, although articles are original, but it is certainly good and bad. So, in Google Panda algorithm against the list.

Matt Cutts on Edmondson’s inquiry, made reply: He might try once the domain name and other means.

So, HubPages start site structure readjustment, the author of a number of pages assigned to a separate second level domains. In this change three weeks later, HubPages traffic began to slowly rise.

It seems two domain names can be resolved Google Panda algorithm expedient, but is applicable to other sites, it is temporarily not know.

HubPages site itself because a large number of original in terms of output, while outside the chain of factors need further study. If a site there are other problems, even if the domain name address Panda enabled two algorithm, so the feasibility is unknown.

However, the algorithm deployed in Google Panda affected site can be part of the channel independent of a domain name in order to observe its effect, if you perform well, you can then gradually more of the two independent channels out of the domain name.

Baidu optimizationMany of the sites are very concerned about the topic, we were finishing the club owners in Baidu some of the more valuable, Baidu official on the relevant questions. Hope you all have a perception of.

1, the old 301 to new domain name after the two weights is the replacement or overlay.

Baidu search for the official answer: the weight of the old domain name will be superimposed on the new domain.

Thought for SEO: the weight of the old domain name will be added to the new domain, this is a similar approach with GOOGLE. However, if the weight of the old domain name is superimposed on the new domain, then the uniform number of the old domain name new domain 301-1, the new name will more rapid accumulation of weight. Also, or there is another set of weights is calculated.

2, about the recentBaidu 520 big updateInstructions.

Baidu search for the official answer: Baidu search data from the time the update there are some conditions, which leads to problems. Then quickly fixes this BUG.

3, revision, how to do 301, 301 targeted the page, or the reunification of 301 to the home page.

Baidu search for the official answer: page 301, targeted help for the user experience, greater. More user can quickly access to the corresponding page, eliminating the need for the user to the home page re-search process.

Articles billion Euro Note: This is in the same way as the recommendations of GOOGLE, we revised the site, or forced to change web page URL structure, the need for special care. But it is recommended sentence, not a last resort, it should not modify the Web page URL.

4, modify the page title will affect the page rank.

Baidu search for the official answer: drastic changes the page title, it will cause large fluctuations, being wary of the page title.

Articles billion Euro Note: the title is an important factor in search engine ranking link, we can not adjust the modifications. In particular has been very good the original web page ranking, but not to arbitrarily changes the page title.

Many people, particularly those engaging in SEO to make money training people say, SEO is very simple, day to learn. Many people participated in training to learn the SEO, SEO experts feel that they can be considered, but in practice it is depressed. Ranking fluctuations, pluck down the right, encounter a problem, can not break through, there is always something a lot of worried, so SEOER feel like prick back. SEO also does not seem so simple legend. In fact, website optimization process, some difficulties are inevitable, the key is to keep the peace of mind, do not panic, do not be too utilitarian, as long as you stick to doing their own thing, ranking is sooner or later.

First, to have peace of mind
Although most people do seo generally in the age of 30 years of age, middle-aged or elderly people may not have the mentality of stable, but must develop their own good peace of mind, as the name of the teacher from Cardiff CD as “Husband does not contend , the world monensin contend with, “This is a mentality of Life Chuang Tzu, the madding crowd is calm, not that you do not do things. Peace, many people find it difficult to grasp, after all, we were young, impatient to do things is a common problem, including doing keyword ranking, too, want to see results soon, but this is not the overnight success. I’m sure, as long as you look to a peaceful state of mind keyword ranking drifting, adhere to the 3 months, you definitely can become a seo expert, although I am not expert, but you can do this attitude, it means you have to go in the seo expert advanced on the road.

Second, the face of setbacks to remain calm
Search engine rankings weigh many factors, so rankings change often is a very normal, because the ranking is constantly changing, we do seo work is meaningful, otherwise the front of the website is always standing in the front, and how we can improve your rankings it? From this perspective, some of the time, our ranking dropped, is actually a very normal phenomenon, like ebb and flow are very normal and natural phenomenon. Pluck by search engines, and your heart as if in the blood normally, the site was plucked than pulling your hair still suffering, you depression and anxiety anxious, you do not know how. You are afraid and helpless. You think I did something wrong, suffered such a punishment? Your post to go all over the world to seek the views of others. Your Solution to all: you do not cheat, do not do bad things, why is that you be punished? In fact, these problems do not desperately trying everything, one hand calmly analyze the reasons, thinking countermeasures. Such site is K, there may be optimized over, there may be implicated by other sites on the server, it may be implicated by Link Web site, to analyze the specific causes and remedy. If these reasons are not, then most likely an accident. Then you do not care too much about, just to keep the site updated, all will naturally recover.

Third, adhere to a holy grail
Has been said above, persistence is a guarantee of success, there is no pre-pain persist, of course, does not feel the joy of success. Not only do sites that, when any cause of all this, imagine if you can not insist Ma have been so successful it? Lowest point in his time, did not give up, still firm to work for their cause, they finally With today’s Taobao and Ali Group. Particularly important to insist on doing seo, we know that a new site on line to go through three to six months of the sand box, that is, a new station search engine on the test period, the new station has not the right weight, want to get good search engine rankings of course very difficult, so it is 3 months of individual owners or professional seo optimization personnel endurance test, if you do not have stamina, do not consider the proposal or do seo webmaster, webmasters in the industry itself is on human endurance great test, think about how many owners before 12 o’clock at night, slept with it? site keyword ranking to improve, we need to sort the site to adjust the structure or key words, search engine also adjusted our Web site has a process of adaptation, we can not demanding effective immediately, so we can only patiently wait for the search engine big update, as long as you stick to it, every major update will give us a great surprise. Believe me, Hold on!

As long as you understand the truth, then on, every day you do not have your own website in Baidu site, view the site in the rankings. When you see the rankings fluctuations, and without depressed mood. We want to use search engines, rather than being controlled by the search engines. We have our own lives, their goals, and concentrate on doing my thing, do the site’s user experience, then one day you will dead end crows.

The article, SEO wrote an article called Web mining long tail keywords How many of my friends felt very inspired after reading, but something more to say. Therefore, in this paper we further explore how to better tap the long tail keywords problem.

The so-called long tail keywords is that non-target keywords, but also can bring search traffic for keywords. The most important feature of these words is the word itself is very long but very accurate flow rate is not high, to some extent is infinite, and at any time based on user groups and the time change, there will be as long as you are willing to dig , like the long tail, so called long tail keywords. We know that some people know and can generate economic benefits for the comparison of short words are doing broad auction promotion. If we again believe that these words optimization, and if a number of popular sites on the word Home in the position 5-6, a number of popular word at best ranked slightly to 11th place out. In general, the top if not top three, then 80% of the traffic will be intercepted in front of a few. Then no intention of removing some traffic, and ultimately get the traffic to running out. From this, most of the target keywords for optimization is not the natural first consideration. Naturally we have to look to the long tail keywords, long tail keywords that become the lifeblood of seoer is not an exaggeration, although there is no target keywords the words flow, but the visitors intention and turnover rate are quite large. Since the long tail keywords is so important, how to tap the long tail keywords and select it? The main author of the following four points:

First, the search engine Google

Whatever you do, Baidu and Google, the search engine itself is your best teacher. Baidu or Google Search long tail keywords can be said to be the best tool for digging. These words were recently adopted by the search engine users search volume statistics obtained, and its purpose is a better user experience. With these words, we can see more popular recently what the words, these words are relatively high while the index of the degree of competition is generally relatively small. Of course, do not rule out some of relevant search is brush out, but that the brush is easy to see related search out. For example, I search for a code Wangzhuan the word, the following will be a lot of relevant search Wangzhuan Is it true that a code, a code Wangzhuan skills and so on. Search this alone is clearly not enough, because if not reached a certain number of searches will not be related to Baidu is the search for the place, but it does not mean that these words do not flow, but less Bale. But these words can only be based on our own experience in the industry or other industries to be estimated, and the effectiveness of how high have to rely on experience.

Second, the regional long tail keywords

Regional long tail keywords is mainly composed of regional + targeted keywords, these words are not a lot of promotion in general bidding. Degree of competition in these words is not great, do not bid more than promotion, these words do not do not because he did not bid to promote the use value, but we all feel that the degree of competition is not competition in these words, than by the human cost of optimization the economy is much more to do bidding. Search for this word and often have relatively large people are buying intentions. For example, users searching the term vacuum pump, they do not necessarily buy vacuum pumps, vacuum pump they may want to know what it was, vacuum pump some pictures. However, if preceded by the word on the precise area more, if a user searches or Guangdong, Guangdong vacuum pump manufacturers, do you think this person wants to what? Is obviously want to buy vacuum pumps, as turnover rate and a number of factors including price, quality negotiation skills and sales staff are related. Therefore, local long tail keywords are generally the preferred keywords.

Third, the way the initiative to invite

I’m talking about here is a major initiative to get industry-specific. For example, if you know what pump is used in the industry, you can target keywords + industry-specific way to do it. Do not think this way is invalid. To know that user groups are from different cultural backgrounds, and they used for themselves what the industry is not very understanding when looking for this thing they will come through with the trade restrictions in order to find their own products.

Fourth, the statistics

Statistics not only the amount of statistics of ip, but also the specific ip statistics is derived through which keywords. With this statistical data, through a period of observation before we can confirm that through the choice of two ways out of the effectiveness of keywords, which keywords turnover rate is relatively high. Of course, the statistical software than this, he can help us to tap some of us did not think the key word. We know there are many inside pages of a site, and some pages will not be our attention but also effective keywords, if found to have come through the key words from these pages, we have to be valued and utilized. These words are often very low degree of competition, so go easy.

Long tail long tail, long tail, you dig there long. No matter how people dig, you always there to survive. Seo need to be patient and avoid quick success. Identify a word must do the observation position and continued for some time, the only patient to observe and adjust in order to better tap the word out more. Today, a look at simple-minded Wangzhuan network traffic statistics, the main key words online to make money not much of what flows, and fast money , easy money has brought a lot of words such as keywords. This further strengthened my resolve to do long tail keywords.

SEOEnthusiasts often way out in the discussion later, once people confused, and even some people who think that SEO is that ranking services for someone else to do, in fact, learn SEO, there are many way, at least you have masteredMaking money onlineBasis, so that you start on the network than others, I would say the people, my dear SEOer, do not lose heart, learn SEO, the future is very bright, and SEO-related services, in addition to keyword ranking, but also There are these items, we can to expand.

1、High-end consultancy services SEO

SEO consulting services, plus the implementation of the more difficult, and very time-consuming and often provide these services to SMEs, cost is not high, but if the upgrade to high-end SEO services, it may not be the same, SEO consulting high-end consulting services only , diagnosis, strategic planning, not including the Executive, and the better is the price of their own decisions, how much income to receive the number, but with experience, increase visibility, but also can raise the price, basically there is no upper limit, which One thing is very interesting, but the high-end SEO consultancy services, the knowledge of your requirements is also high, in addition to SEO techniques, you have to master Internet marketing, public, interpersonal, and other scientific, human capacity requirements are relatively comprehensive high. SEO often involves analysis. And this country should not have much talent.

2, SEO Training

SEO the future people will learn more and more, many traditional companies, and e-commerce company’s Web site to be SEO, more and more use of the company’s internal staff because insiders than outsiders to better understand the company’s products. Press speculation, the site structure, architecture, etc., or internal staff to do some of it would be more handy. SEO training provides a variety of ways, such as online training, corporate training departments of large companies such as SEO. SEO training is a great market, for example, have done better todaySEOWHYOne year’s training revenues are not a small a number. The core members of their team only a few people. DoSEO training money, How many more to promotion and, if known after easy to handle, for example, ranked first SEOWHY nature, which is very persuasive.

3, to sell their products

Combined with the SEO industry can do, if they have products that can make a website selling this product. The prospect of closing down the network industry is still very broad, many products of traditional industries, in fact, many of them should be combined with network marketing, we can get many products to sell online.



1, the search engine marketing

Two types of search engine marketing: SEO and PPC

SEO or search engine optimization, through the site structure, high-quality content site theme, a wealth of valuable external links related to optimize the site for users and leaving more friendly search engine to get the advantage in the search engine rankings the introduction of traffic to the site.

PPC, is the search results page to purchase advertising space to achieve marketing purposes, the major search engines have launched their own advertising system, but between different forms of it. The advantages of search engine advertising is relevant, because advertising is only in relevant search results or the topic page, therefore, search engine advertising is more effective than traditional advertising, customer conversion rates higher.

2, instant messaging marketing

As the name suggests, the use of the Internet chat tool for real-time promotional marketing. Take now uses the largest number of QQ, Tencent’s users now have 3 multiplied by 10 months of the 9 th power, is really a big scary number, but most of these users can increase the click rate in addition to possible outside No other use of it, most of Tencent QQ users only loyal user fills would rather spend their money to buy a mobile phone to buy a QQ, and they did not know that the software can download, with a QQ software They wait for the phone 24 hours a day after the hanging, I feel bad that cell phone batteries, their purpose should be to put up a sun, and I served really dead, that eat up a solar-powered; then they will dry who is to play within the farm and ranch stuff, I do not know who stole the food you eat, the flowers are fragrant it? or reproduced in dozens of logs for one day, and even buy underwear also write in mood, there may be they know Taobao, but they do not know what Paypal, they know that search engine Baidu’s revenue, Baidu Post Bar forum, do not know how to post, but do not know a blog Baidu, Baidu has ah this platform, as that Dangdang, Jingdong Mall, online banking do not know what’s more, if we rely on these people to buy our stuff online probability is zero. But these people are not useless, with their click-through rate increase is the best, but because the click rate to determine your ranking in the income ranking in search engines. So please, when the use of, or take advantage of it.

3, viral marketing

Viral marketing from the network marketing model, using the principle of user word of mouth, through the user between the spontaneous, low-cost marketing tool. Use of viral marketing is not a virus or rogue plug-in for promotion and publicity, but through a rational and efficient integration system to guide and stimulate the user to initiate publicity, is based on the intention of the user based on the marketing model. The premise of viral marketing is to have a certain size, have the same hobbies and exchange platform for user groups. Viral marketing strategy is actually a transmission of information, low cost, is a concept, there is no fixed model, the most direct and effective is the promise to benefit.

4 Forum Marketing

Without detailed explanation, I think this application has been very common, especially for individual owners, most of the portals, forums irrigation while leaving links to your site, every day brings hundreds of IP. Know and use the BBS of course, my loyal customers, and many of them are college students and white-collar workers, but these people are very picky when goods, they will not be rich, they are not entirely in online shopping, they will, and in the physical shopping to compare, but to sell these people some good East will use word of mouth marketing, they definitely bring us more customers. Of course, for enterprise, BBS also to post-marketing is also fine.

5, blog marketing

Blog marketing is to build a corporate blog for the enterprise and the interaction between users and reflects the corporate culture, the industry generally, such as reviews, work thoughts, feelings and other essays, and expertise as a corporate blog content, allowing users to have more trust business to deepen the brand influence. Blog marketing can be a company blog or through a third party BSP self achieved through the blog to communicate corporate communications, to improve customer relationships, improve business results. Corporate blog marketing, advertising is an indirect relation to the marketing, business and consumers to communicate through the blog, publishing business information, collect feedback and ideas, enterprise and public relations, which, while not directly promote products, but allows users to close, listening, sharing The process itself is the best marketing tools. Corporate blog and the corporate Web site acts like, but blog more popular casually. Another, is the most effective and feasible is the use blog for marketing, this is a blog community has always been a very hot topic, Xu Jinglei and the interest of Sina blog urgent, KESO the blog ads, a blog ad network, and telecommunications, most recently Rising The blog evaluation activities, etc., which are in fact the direction of the mainstream and blog marketing. Blog marketing low-cost, Focus, close to the public, new features, blog marketing, people often talk of the formation to achieve the good effect of secondary transmission, the many successful cases in foreign countries, but in the country is still relatively small.

6, creative advertising and marketing

Creative advertising and marketing, and perhaps read “Good Hot Housing Network of real estate marketing analysis” after some of you will be inspired by creative-type businesses can deepen the brand influence of advertising and brand plastic requirements. Lattice site, I have money that is pure creative advertising.

7, Knowledge Marketing

Knowledge-based marketing as Baidu’s “know”, through the questions and answers between users a way to enhance user stickiness, you extend the user’s knowledge level, users will thank you, imagine the business may wish to establish an online troubleshooting such interaction channel, allowing users to experience the level of business expertise and quality service, or may wish to set an area specifically related to the popularization of knowledge of users, regular daily updates.

8, event marketing

Event marketing can be said that speculation, the news can be a valuable practice points, or sudden or platform within the platform outside the speculation to increase the influence of the way, for example: good housing network hacking a few minutes I had just been discovered, so the shortest possible time to write an article a brief incident and issued a number of regular activities and forums on the QQ group, of course, if you can write an article based on the depth of coverage of the event will be even better, make more notes My blog.

9, word of mouth marketing

Word of Mouth Marketing 2.0 times, though not only, but at 2.0 times more obvious and more important. Today’s word of mouth network of 360 word of mouth information network in these areas are doing very well.

10 Direct Marketing

Direct marketing originated in the United States, has now swept all the developed countries and newly industrialized countries, by Western marketing experts as “epoch-making marketing revolution.” In the Mainland of China, the introduction of Direct Marketing has become a pressing need. Some companies try to make their own mail order, telephone marketing, but because of lack of guidance in trouble, some companies want to target customers with their own to establish direct contact in order to reduce non-target customers on the offensive brought the amazing waste; while other companies want to improve the accuracy of ads. Direct marketing small investment, quick, good effect. Companies can turn Direct marketing as their main business, but also to use as a supplementary means for their production and operation of icing on the cake. This approach is not only suitable for network marketing in traditional marketing has also been widely used, especially in terms of doing service.

11, Image Marketing

Corporate image is the enterprise market situation for the changes in its business strategy to determine a rational approach should be maintained, now colloquial title of “CI”. It is in the business process, requiring enterprises to further personal, different, in order to maintain continuous business objectives, principles, methods and strategies. Corporate image is not built overnight, it needs a beginning and an end, the process start to finish, corporate image not only in introducing concepts, and marketing to corporate behavior into “CI” of the track.

12, Integrated Marketing

Network of integrated marketing communication is the last century, popular in the West since the 90′s marketing ideas and methods. It is with the traditional marketing “product-centric,” compared to more emphasis on “customer-centric”; it emphasizes that marketing is communication, that is, and multi-channel customer communication, build brand and customer relationships. In fact, it is using the Internet to a variety of media resources, accurate analysis of various online media resources, position location, user behavior and input costs, according to the actual situation of the enterprise objective to provide the most cost-effective for enterprises to one or more personalized Internet marketing solution program. Promotion as Baidu, Aries networks and other large companies are the leader in this area.

13, video marketing

“With digital technology product marketing on-site real-time video image signal and the corporate image of the video signal transmission to the Internet online. Customers to visit your company website online you can see the image of your products and businesses on display live TV. Is website building and website promotion, visitors to the site to enhance the credibility of the content, reliability, and exclusive creation. in the past, all the website building and website promotion and the role that can just let the users, such as desert from ho Internet World to find you; and “network TV marketing” to make sure you find your users!

14, picture marketing

Network Marketing picture has now become a common fact of network marketing is one of QQ, we often receive friends sent me the creative images in various forums to see the main clues to the posting of pictures, these pictures How many have also participated in a number of advertising messages, such as: image bottom right corner with the URLs. This picture is actually a way of marketing, at present, the picture of domestic marketing with thousands of flowers per sample, if you are creative, you can picture a good grasp of marketing. But these pictures everywhere is best not to steal, the original better, it is best representative picture, in the tourist line is very good.

TodayChina SEO20 collected for everyone to analyze their own site of resources or tools, and they almost do not even download to be used up, oh. Some can be saidseoIndispensable tool! Here we introduce these 20 tools, some can you submit a detailed analysis of the site and make a detailed analysis report, or even suggest how to solve some problems in site in order to achieve optimal results; some tools only provide a general analysis . I believe most of them will work on your seo help.

Trifecta is a SEO tool in the 20 a more unique, it is a different standard of a web page, a blog or even a top-level domain under the entire site, he will eventually be submitted to the site for your general summary of the scores and reports. If not, then every member can apply for an analysis.

Website Grader is I usually prefer to use the SEO analysis tool, because it is very comprehensive analysis, availability is also high. Through the Website Grader you will get one on your submitted site very detailed analysis, the report relates to the site’s various parts, such as the page structure, domain information, title, summary information (h1, h2, h3 them), Google index number and Last crawl date bot, RSS is correct, Google / Yahoo / Alexa / MSN on the number of backlinks, Technorati ranking, del.icio.us collection number, Alexa rankings and Google PageRank value. And also to rate the submitted site and site problems modification proposal. Website Grader is usually made out of the proposed changes is of great value, but also a fatal problem in detail where and how to solve this problem.

SEO Analysis Tool SEO tools that can provide a very detailed analysis, it is mainly on web pages Meta tags, keywords, and link text for analysis. This tool can work for the site SEO is a very good resource.

This tool will help you understand the structure of the title of the site submitted by (h1 ~ h6), links, keyword usage and content issues. It is not like other tools like for you to submit a detailed site analysis report, but it provides helpful information and targeted better than other SEO analysis tools.

This analysis tool will submit your site relative to the analysis of search engine friendliness, and submitted to the site score. The main marking is the use of Meta tags, page title, images, and Alt properties, site response times and links.

The free SEO tool will provide you enough of SEO information. It will provide analysis on the web site load time, including the object (Objects), object size, etc., which place is most helpful “Analysis and Recommendations” (analysis and recommendations) of it for the Web site lists 11 aspects of evaluation and scoring, in which the red as a warning, yellow for the reminder, green for good.

Web Page AnalyzerSEO analysis tool allows you to provide a URL to search engines and specific phrases, and then it will give you some feedback on how to optimize web pages for the phrase and recommendations.

You want to know a web page (your site or other sites) have been linked to other sites worth it? Enter the URL, and then Link Appeal judge based on a number of factors will be submitted to your PageRank score a similar Web page and the associated number of foreign chains.

Seed keywords to provide a “plain English SEO review” to analyze certain aspects of the page and give suggestions and provide information on why these elements affect the basic description of SEO pages.

This SEO tool can submit a comprehensive analysis of your site, like other tools, can provide a detailed analysis report. Example of Meta tags and give some guidance and advice. When this tool in the analysis also value the page size, access time and page content related to keywords in the link, the Alt attribute with keywords and keyword density.

Spider Test analysis tool will quickly tell you simply how to submit website to search engines to show, it will display the page description, keywords, page size and page text, etc. …

Will help you determine the content of the input of the similarity of two URLs to avoid duplicate content penalties by search engines while. If they are very similar, you can make the appropriate changes. Reprinted articles, then this tool is quite useful.

This site from Pingdom SEO free tools to analyze many aspects of web pages, including read time, object, CSS, RSS, steering links and so on …

This analysis tool can you compare the list of sites to submit, one can submit up to 10 URL.

Enter a URL and a specific keyword or search phrase, then you will get on how to optimize this phrase to the other competitors in the lead.

This tool is so famous, I do not do too much introduction.

This tool is so famous, I do not do too much introduction.Web CEO is a very high quality SEO optimization and analysis tools, into paid version and free version. Free Edition can help you based on its recommendations to optimize your site, such as keyword suggestions, web pages optimization tips, and check the site score, etc …

This tool can crawl the entire site you submit to find the link returns a 404 error page. Detection time than longer.

Firebug is a Firefox plugin that allows you to analyzing and debugging in the browser page in your HTML, CSS and JavaScript.

Another Firefox plug-in, which can analyze and provide you with recommendations to improve page loading speed. This tool integrates the above said FireBug tool.